EA to Debut Club Pogo for Elite Online Players

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EA to Debut Club
Pogo for Elite Online Players

Subscription Service Features Big
Prizes and Exclusive Games


REDWOOD CITY, CA —  07/09/2003 — Electronic Arts Inc.
(NASDAQ:


ERTS
) today announced plans
for Club Pogo™, a subscription service for players who love online games. Club
Pogo debuts later this month with several new games offered exclusive to members
and a variety of VIP services designed to enhance the game play and community
experience. After a 14-day free trial, subscribers will pay $4.99 per month or
$29.99 for an entire year.

“Every day, roughly three million people log
onto

Pogo.com
and spend an
average of one hour playing our games,” said EA Online Vice President Lesley
Mansford. “Club Pogo is a service that will appeal to dedicated players who want
even more of what they love on the Pogo.com site.”

Club Pogo offers a variety of VIP features:

Exclusive Games: In addition to more
than 50 games available on Pogo.com™, the Club Pogo service will offer
members-only games with better graphics, sound and player features. Members will
also receive sneak preview of all new Pogo games.

Big Prizes: Club Pogo offers a variety
of ways to win big prizes including Double Jackpot Spinner which doubles all
jackpots up to $4999, Instant Win Prizes and Club Pogo Prize Drawings. (No
purchase necessary to win prizes. See official rules for details.)

No Interruptions: Club Pogo eliminates
intermissions, pop-ups and advertising interruptions.

Quicker Access: After a one-time
download, Club Pogo members access new games with no additional downloads.

Deep Community Features: Members have
access to private chat and special game challenges that award players special
badges to display in their player profiles.

When Club Pogo launches later this month,
subscribers will have exclusive access to five new games:

Pop Fu: A super sequel to Poppit!™
Sensei Spike guides you through an exotic set of challenging puzzles. Pop the
most balloons and earn belts toward becoming a Pop Fu master.

Dice Derby: A roll of the dice sends
your car racing around the track! Dice Derby is a fast-paced board game in which
players try to beat their opponents by building poker-style hands with dice. The
better your hand, the faster you race.

Jungle Gin: Escape to a tropical isle
and get ready to knock or shout ‘Gin!’ Jungle Gin is a twist on the classic card
game of runs, sets and melds. Play against the computer or challenge yourself to
playing someone one-on-one.

GreenBack Bayou: A casino game that
takes a little strategy and a whole swamp of luck. Help the frogs jump as many
flies as possible and increase your payout! It’s easy to learn and fun to play.

Squelchies: This fast-action puzzle
game requires your quick wits along with well-placed power-ups to defeat the
ever-growing army of squishy sea creatures. Group your Squelchies by color —
the more you squish, the more tokens you win!

Electronic Arts, headquartered in
Redwood City, Calif., is the world’s leading interactive entertainment software
company. Founded in 1982, Electronic Arts posted revenues of $2.5 billion for
fiscal 2003. The company develops, publishes and distributes interactive
software worldwide for video game systems, personal computers and the Internet.
Electronic Arts markets its products under three brand names: EA SPORTS™, EA
GAMES™ and EA SPORTS BIG™. EA’s homepage and online game site is


www.ea.com
. More information
about EA’s products and full text of press releases can be found on the Internet
at

info.ea.com

Electronic Arts, EA, EA SPORTS, EA
SPORTS BIG, EA GAMES are trademarks or registered trademarks of Electronic Arts
Inc. in the U.S. and/or other countries. Pogo, Club Pogo, Pogo.com and Poppit!
are trademarks or registered trademarks of Pogo Corporation in the U.S. and/or
other countries.