Football Manager Teams Up with Steam

October 9, 2008

Football Manager Teams Up with
Steam

Football Manager 2009 Leverage
Suite of Steamworks Services for Retail and Electronic Versions

Sports Interactive & SEGA Europe
Ltd. today announce that the PC versions of Football Manager 2009 will
incorporate Steamworks, a complete suite of publishing and development tools
that offers PC game developers and publishers access to the game features and
services available through Steam.

Steamworks will support both the
retail and electronic versions of the Football Manager 2009 games giving players
game updates, downloadable content, and patches. Also, players will be able to
play from any PC in the world without needing their DVD copy of the game. STEAM
will also host and distribute the Football Manager 2009 game demo which will be
available when it is released a couple of weeks before the release of the full
game.

Football Manager 2009 is now
available for pre-purchase as a PC digital download from STEAM, and will be
available for players to play at 09:00 GMT on the 14th November 2008. For
details on availability and pricing, please visit

www.footballmanager.com/buynow
.

"Many of us at Sports Interactive
have been big fans of Steam since it’s inception, so to be working with them
properly this year across releases of Football Manager on the PC is fantastic"
said Miles Jacobson, studio director at Sports Interactive. "It gives us the
opportunity for all of our games players to get any patches or updates that we
make available quickly and easily, as well as a place for us to host any other
downloads, such as demos and promotional videos, with super fast broadband
speeds for download, and no issues with bandwidth, which we are hit with each
time we release a demo".

"The Football Manager 2009 team has
an incredible plan to extend the product beyond launch and achieve a level of
connectivity with FM 2009 players that surpasses any prior release in the
category," said Gabe Newell, president of Valve. "We’re delighted to have
Steamworks selected as the vehicle to help take this legendary franchise to the
next level and look forward to offering the game to the millions logging onto
Steam each week."

Football Manager 2009 features a
vast array of all new features including, for the first time ever, a full 3D
view of the world famous Football Manager match engine.

For further information on Football
Manager 2009 please visit
www.sigames.com
or
www.footballmanager.com
.